2009 : January: Alexander McQueen Puma, a full range of sportswear and accessories, debuts in Milan with Ghost, a short film by Saam Farahmand and McQueen. March: McQ Alexander McQueen for Target collection hits the racks at the mega-retailer’s stores nationwide. June: Limited-edition scarves—designed to support the environmental film Home and the eco nonprofit GoodPlanet—feature an image of the earth’s continents morphed into the brand’s skull logo. October: “Plato’s Atlantis” marks the brand’s first live-streamed runway show, beamed via Nick Knight’s Lady Gaga’s single Bad Romance debuts at the sci-fi underwater spectacular; the pop singer wears the designer’s showstopping “armadillo” 12-inch heels in the music video.

In the summer of 1992, the London press was all a-scribble about Lee Alexander McQueen’s master’s-thesis collection, “Jack the Ripper Stalks His Victims.” Among the dark, sexy, Dickensian delights from this cocky son of a cab driver were a thorn-print, silk frock coat with a three-point “origami” tail and a bustle-backed tuxedo with dagger-like, red-lined lapel—both with locks of human hair sewn into the lining. The presentation showed remarkable polish; but, then, the ambitious McQueen was already remarkably experienced: At sixteen, he’d ditched his schoolbooks and taken up a pair of scissors on Savile Row. Particularly charmed by the swaggering East Ender was the editor Isabella Blow of British Pandora Luxurye, who snapped up his first effort in entirety and swept the designer under her influential wing.

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